Google: IP e Cookie contro lo spam

[mister.jinx]

Google: IP e Cookie contro lo spam

Qui webmasterworld.com/google/3686239.htm ho trovato citato questo articolo molto interessante scritto da Matt Cutts
googleblog.blogspot.com/2008/06/using-data-to-fight-webspam.html
da cui straggo una coppia di affermazioni davvero interessanti e che sintetizzo così: IP + cookie sono usati anche per combattere lo spam.

Data from search logs is one tool we use to fight webspam and return cleaner and more relevant results. Logs data such as **IP address and cookie **information make it possible to create and use metrics that measure the different aspects of our search quality (such as index size and coverage, results "freshness," and spam) ...

e ancora continua un pò più in basso nello stesso articolo

The IP and cookie information is important for helping us apply this method only to searches that are from legitimate users as opposed to those that were generated by bots and other false searches. For example, if a bot sends the same queries to Google over and over again, those queries should really be discarded before we measure how much spam our users see. All of this--log data, IP addresses, and cookie information--makes your search results cleaner and more relevant.